A wax as incredibly light as a soufflé! The new OSiS+ Whipped Wax by Schwarzkopf Professional makes trying out new styles an amazingly light and easy affair. With the launch of OSiS+ Whipped Wax, Schwarzkopf Professional once again proves its innovative power when it comes to creating great hair styling products with inspiring consistencies.

With its exciting texture, OSiS+ Whipped Wax provides ultimate styling flexibility and gives hair great natural shine. Specially formulated with beeswax, hair styles remain remouldable without looking greasy or unnatural. Even a small quantity of this airy wax soufflé is sufficient to shape and style hair as required and give it incredible texture and strong style control. Simply take a small amount of product and rub it in your hands. Work it through the hair and style the look as required. Hair will look structured with the option to remould it as often as you wish! 

Made by whipping up the wax to form a light, soft soufflé, special emulsifiers then stabilise the amazingly light formula leaving OSiS+ Whipped Wax with an original texture that inspires light, trendy looks and enables easy and creative styling variations – both in the salon or at home!

OSiS+ Whipped Wax, in the signature red OSiS+ tin, is available as of July 2013 exclusively at Schwarzkopf Professional partner salons for $21.00 CAD.

Henkel operates worldwide with leading brands and technologies in three business areas: Laundry & Home Care, Beauty Care and Adhesive Technologies. Founded in 1876, Henkel holds globally leading market positions both in the consumer and industrial businesses with well-known brands such as Persil, Schwarzkopf and Loctite. Henkel employs about 47,000 people and reported sales of 16,510 million euros and adjusted operating profit of 2,335 million euros in fiscal 2012. Henkel’s preferred shares are listed in the German stock index DAX.

Introducing LIPPY Shimmer, a lip gloss collection of chic shades and twinkly textures that accentuate your glow while adding a touch of whimsy!

This season is all about ramping up your natural beauty. LIPPY Shimmer’s sheer hues in blush, apricot, peach, strawberry, golden bronze and an iridescent clear gloss add a touch of whimsy to your look that perfectly garnish any sundress or sunnies. The LIPPY Shimmer glosses all feature a light vanilla scent and sheer, sparkling coverage.

Shades in the LIPPY Shimmer collection include: 
Beaker- Sheer, nearly clear iridescent shimmer
Tickety Boo – Sheer, blush shimmer
Punch Up – Sheer strawberry shimmer with gold flecks
Wag – Sheer, peachy pink shimmer with gold flecks
Pip Pip – Sheer golden bronze shimmer
Swish – Sheer, apricot shimmer

For more information on LIPPY Shimmer, visit Butterlondon.ca.

Make a splash this summer with bright, beautiful, long-lasting colours from the award-winning Aqua range by MAKE UP FOR EVER. With bold new smudge-proof hues for eyes and lips, dressing up your warm weather wardrobe has never been so easy.

AQUA ROUGE

With five new vibrant shades in #16 Fuschia, #19 Pomegranate Pink, #20 Baby Pink, #17 Bright Coral, and #18 Coral, this long-wear lip colour is perfect for the summer months. Use the highly pigmented liquid lip color alone or top it with the clear gloss to create beautiful, non-transferable, kiss-proof, and smudge-proof lips. A combination of high molecular weight polymers and volatile oils work to lock colour on lips while providing full coverage. (SRP: $29.00)

AQUA LIP

Prep your lips with the perfect complement to Aqua Rouge in two eye-catching new shades. Aqua Lip will brighten your lip color and lock in smudge-proof properties. Using evaporating silicone emollients that allow the pigment to glide onto the skin and set, this creamy, matte lip pencil can be used to outline or fill in lips for your desired look. (SRP: $23.00)

AQUA CREAM

For intense colour that lasts through even the warmest days, Aqua Cream offers crease-free, smudge-proof colour for the eyes and lips. MAKE UP FOR EVER introduces three new shades in #52 Pearly Green Lagoon, #53 Pearly Pastel Green, and #54 Pearly Mauve that will create a multitude of fresh looks for every occasion. Evaporating oils and a special filmogen polymer work together to set pigments and keep moisture out. (SRP: $28.00)

AQUA EYES

Define your eyes with two versatile shades that won’t run or smudge. Aqua Eyes delivers long-lasting color that stays put, and glides on easily for precise application. Using a combination of evaporating silicone emollients and microcristallin waxes, this formula sets on the eyelid and improves pigment adhesion to the skin. (SRP: $23.00)

All products will be available at Sephora stores, Sephora.ca and at MAKE UP FOR EVER Boutiques beginning in May 2013.

The unique Instant Refresh formula features an advanced blend of aluminum starch, willow and manuka extracts, all helping to absorb excess oil and leave hair soft and velvety with none of the dreaded white residue common with other dry shampoos. Small, oil-absorbing particles won’t clog follicles; but they will offer a little extra lift while extending the life of any hairstyle.

Key Ingredients and Benefits 

Bio-Advanced Peptide Complex™ 

Patent pending, this bio-identical peptide that is “anchored” on each end with cysteine and arginine amino acids, found to be substantial amino acids for reconstruction. These two amino acids have been specifically arranged to make them more targeted to active or damaged sites for longer-lasting hair reconstruction.

Willow Extract 

 Astringent, cleansing, anti-inflammatory properties help reduce sebum production

 Flavonoids, tannins and salicylic acid stimulate circulation 

Manuka Extract 

 Provides aroma-therapeutic benefits with gentle astringent and healing properties 

 Reduces inflammation

Aluminum Starch Octenylsuccinate 

 Absorbs excess oils from the scalp and hair shaft

 Adds a soft, velvety feel to hair

Vitamins 

 A, C, and E – Antioxidants fight free radical activity

 Panthenol (Pro Vitamin B5) – moisturizes and conditions

Soy Protein 

 Decreases brittleness

 Enhances manageability

 Adds gloss

Joico International Artistic Director Damien Carney is a raving fan. “This ‘dry cleaner’ for hair is a great way to save time and help hairstyles last longer, especially on long photo and video shoots or fashion shows where you sometimes have to restyle and work hair day after day” he declares. “And that’s just the beginning—I’ve discovered many ways that Instant Refresh can be used in the salon and at home!”

Damien Carney’s 10 Tips for Using Instant Refresh (for Pros and Consumers) 

1. Refresh your extensions. Shampooing with extensions can be cumbersome and it can also disturb the bonds. Take a break from shampooing with Instant Refresh. Tip head upside down, spray the scalp area and press Instant Refresh into the scalp with fingers. It removes oil, as well as makeup and other debris around the hairline.

2. Soothe your scalp. Instant Refresh’s aromatherapy properties soothe and control inflammation caused by extensions, overzealous brushing or combing, or too tight ponytails and buns.

3. Stretch out your blow-out. After investing in a great professional blow-out, skip tomorrow’s shampoo and extend the life of your look with Instant Refresh Dry Shampoo.

4. Prolong haircolour vibrancy. Frequent shampooing sends haircolour (and your haircolour investment) down the drain. Reduce the number of necessary weekly shampoos by refreshing hair with Instant Refresh, and your colour will last longer.

5. Get out of the gym in a hurry. Squeeze in a few extra set of reps, then skip the shower and get to your next appointment. Instant Refresh will absorb oil and perspiration and no one will know you breezed through the locker room.

6. Show up for your date looking and smelling fresh. No time to shower after work? Hit your hair with Instant Refresh and zap away oil and the odours of the day—smoke, pollution, the greasy fast-food joint where you had lunch. You’ll feel fresh all night long.

7. Grip your updo. Strands that are too soft and silky tend to slip out of pins, causing upstyles to come undone. Instant Refresh gives slick hair a touch of texture that makes it easier to style and secure updos.

8. Boost your roots. A few quick sprays of Instant Refresh creates natural, believable lift at the scalp. Hair looks and feels fuller and is easier to style.

9. Spare fine hair. The last thing that fine, thin strands need is over-working in the shower. Give fine or damaged hair a break with Instant Refresh. It will look fuller and feel fresh and clean.

10. Create “second day” hair any day. Mist hair with Instant Refresh to help create fashionably disheveled styles that require a little extra movement. It helps produce a uniquely malleable texture that enhances definition and separation.

Joico Instant Refresh Dry Shampoo (200ml, $19.95 SRP) is the newest addition to the Joico Style & Finish collection. It’s available at fine salons nationwide; visit www.joico.com/salon-locator.

# # # Joico, a division of Zotos, Inc., a Shiseido company, has been pioneering revolutionary hair-science and artfully blending it with the latest innovations in hair care creating beautiful, healthy hair that Turns Heads since 1975. All Joico hair care, styling, haircolor and texture products fuse the latest breakthroughs in hair care science with inspirations from the worlds of art and fashion, to offer exceptional quality, unparalleled performance and lasting beauty from the inside out.

Hair matters. Just ask any woman who’s cried over a haircut. Or who has a “product graveyard” in her shower. Women are obsessed with hair – and it drives them to do some pretty outrageous things. In a new web series from Living Proof, Jennifer Aniston explores just how far women are willing to go for a good hair day – and why maybe it doesn’t have to be that way.

When Aniston joined Living Proof as co-owner in October 2012, she embraced the company’s mission of using fresh, out-of-the box technologies to address something that’s so important to women – their hair. As a team, they decided to explore why women care so much about hair – and why, despite all the effort they put in, they’re never satisfied with the results.

“We created this web series to show the very complex – and sometimes comical – relationship women have with their hair,” says Aniston. “Even though they’re spending an incredible amount of time, money, and effort on their hair, they’re still not happy. Having a good hair day shouldn’t be so hard.”

The Good Hair Day web series with Aniston consists of three chapters, each released on livingproof.com/goodhairday (and hosted on YouTube). The series features real women talking about their hair alongside Aniston, Chris McMillan (Aniston’s longtime hairdresser and a stylist for Living Proof), Kristin Perrotta (executive editor at Allure), and Bobbie Thomas (beauty and style expert), among others.

The three webisodes in the Good Hair Day series include:

The Obsessions: released May 9

Aniston, McMillan, and real women talk about why we’re all so obsessed with hair – Aniston’s in particular. 

The Confessions: to be released Monday, May 13 

You did what to your hair?! Aniston and others admit the lengths they’ve gone to have a good hair day. 

The Lessons: to be released Wednesday, May 15 

 Aniston, McMillan, and others show why having a good hair day every day may actually be achievable. 

Throughout duration of the campaign, Aniston and Living Proof are calling on consumers to share their own hair obsessions, confessions, and lessons by uploading videos, photos, and stories to livingproof.com/goodhairday. Aniston and McMillan will choose their favourite to win the ultimate good hair day prize: a meet-and-greet with Aniston and a haircut from McMillan. Ten runner ups will receive a $100 gift card to livingproof.com. The deadline for submissions is May 24 and the contest is open to United States residents only.

Coinciding with the Good Hair Day campaign is the launch of Living Proof’s latest breakthrough, Satin, an oil-free and silicone-free serum that creates the smoothest hair possible with less time and effort than traditional serums. It is currently available exclusively on Sephora.com. Women can also embrace good hair days by visiting Sephora stores for free product samples or purchasing a Good Hair Day kit at Ulta stores nationwide.

“We’re about beauty combined with science,” says Aniston. “I’m passionate about the products and the science behind them because I believe they will give you a good hair day every day. I’ve seen it firsthand.”

For more information, visit http://www.livingproof.com. Like us on Facebook:  facebook.com/livingproofinc and follow us on Twitter: twitter.com/livingproof

About Living Proof: 

Living Proof is Cambridge, MA-based beauty company founded by a team of expert stylist and biotech scientists, including Dr. Bob Langer, an MIT institute professor and one of history’s most decorated scientists. We invent and patent breakthrough technologies to solve the world’s toughest beauty problems and we’ve won over 30 awards for our work.

Living Proof hair care products can be found nationwide at top salons, Sephora, Ulta, Nordstrom, QVC and at livingproof.com. Internationally, Living Proof products can be found at Space NK in the United Kingdom and Mecca in Australia and New Zealand.

WTC’s accredited hairstyling program provides students with the study and practice of all aspects of hair services for men and women. Students also receive basic manicure training on natural nails, and basic beauty treatments such as makeup product and application, and eyebrow arching and waxing.  A four-week internship gives students practical hands-on experience working in a real salon, and gives them opportunity to network and build their portfolio.

Winnipeg Technical College hairstyling grad Scott Ramos now retains a position at one of Manitoba’s hottest new salons.

WTC is the only public college in Manitoba to offer this kind of program, meaning students get more bang for their buck – coming in under $6,000, the program tuition is accessible to students from all walks of life (compare this with the $12,000+ tuition charged at other strictly private institutions). Students will also have access to free parking, all college amenities and auxiliary support services. A recent expansion means increased classroom and salon space, and top-of-the-line facilities and products.

While most students in Manitoba must wait until after high school to begin a career in skilled trades or technology, Winnipeg Technical College offers a fast track to an engaging career.

“Our program also accepts high school students from the Pembina Trails School Division (PTSD), who can attend during Grades 11 and 12,” says Mary Elliott, hairstyling instructor. “Not only do they gain credits for their graduation requirements, they also complete the first level of an industry certification through Apprenticeship Manitoba. And since PTSD sponsors these students, their tuition is free.”

All of WTC’s instructors are experts in their fields, with years of industry experience under their belts. In pace with the changing media and times, they offer students a variety of learning platforms, including cutting-edge MiLady or Pivot Point which allow students the freedom to study and perfect their styling techniques anytime, anywhere, from home or mobile device.

Daytime and evening programs are available, keeping with Winnipeg Technical College’s mandate of accessibility. Both program options are accredited, and follow Entrepreneurship, Training and Trade, Apprenticeship Branch guidelines – meaning all successful graduates leave the college career-ready and qualified for any salon.

The cumulative employment rate for graduates of WTC’s hairstyling program is an impressive 86 per cent. Scott Ramos, a program graduate, has made waves in the Manitoba styling scene. He currently works at the trendy and popular Berns & Black Salon & Spa, owned by Kitty Bernes, another WTC grad. “The hairstyling program changed my life,” Ramos says. “It was filled with inspiring teachers. They continually believed in me and pushed me in the right direction.”

To register or learn more about WTC’s hairstyling program, visit www.wtc.mb.ca, or call (204) 989-6500.

With the exciting launch of OSiS+ Blow & Go, Schwarzkopf Professional emphasizes its innovative leadership yet again, by bringing this trend to salons, as well as bathrooms worldwide. OSiS+ Blow & Go includes two innovative blow-dry sprays for the perfect blow-dry service: OSiS+ Blow & Go THICK gives hair great volume and a glamorous shine, while OSiS+ Blow & Go SMOOTH is the ideal product to provide sleek and luxurious smoothness. Both OSiS+ Blow & Go sprays by Schwarzkopf Professional offer trend aficionados great styling opportunities, and are available in Schwarzkopf Professional partner salons across Canada from July 2013.

Experience a new dimension of blow-drying! 

Perfectly styled hair – all day long? Here’s how: Bad hair days can now be blown away forevermore; the future belongs to blow-dry services in the salon, as well as blow-dry styles at home! Enjoy great blow-out hair styles in next to no time. Discover OSiS+ Blow & Go and you’ll find accelerated drying time with unparalleled finishes, ensuring great styling results!

OSiS+ Blow & Go THICK: The formulation instantly gives hair incredible volume and glamorous shine. Hair looks thicker and fuller with added moisture. Thanks to a new technology, the spray provides hold and care without overburdening the hair. Simply spray into damp hair, blow-dry and style as required. 200 ml, $21.00 CAD

OSiS+ Blow & Go SMOOTH makes the hair lustrous and smooth as it is blow-dried – for the perfect shiny, sleek look or for luxurious, gentle waves. The innovative formula ensures long-lasting smoothness and incredible shine of the hair surface, as well as perfect frizz and style control. Simply spray into damp hair, blow dry and style as required. 200 ml, $21.00 CAD 

For further information please visit www.schwarzkopf-professional.com or www.press.henkel.com 

Henkel operates worldwide with leading brands and technologies in three business areas: Laundry & Home Care, Beauty Care and Adhesive Technologies. Founded in 1876, Henkel holds globally leading market positions both in the consumer and industrial businesses with well-known brands such as Persil, Schwarzkopf and Loctite. Henkel employs about 47,000 people and reported sales of 15,605 million euros and adjusted operating profit of 2,029 million euros in fiscal 2011. Henkel’s preferred shares are listed in the German stock index DAX. 

Men may remember some hairstylists telling them straight-razor shaves are verboten by the government. Apparently, this is and always has been false, and straight-razor shaves are on the rise again.

Along with the re-emergence of the straight-razor shave has come a re-emergence of barbershops, says John Unger, owner of John’s The Hair Designers in Winnipeg.

“It’s kind of natural,” says Unger. “We can do things that you can’t do with an electric or safety razor. We can make the lines sharper. Plus there’s the nostalgia mystique that’s associated with the shave in the old movies with the guy laying flat out and having lather on his face.”

Barbershops have been dying out for decades, and unisex hair salons have taken their place. But, with facial hair being very much in vogue right now, a market for men’s grooming services has opened up.

“You might equate the straight-razor shave as the spa equivalent of what females enjoy,” says Unger.

Tommy Gun’s Original Barbershop, with locations in Western Canada, offers spa-equivalent services for men, such as straight razor shaving.

One such men’s spa-equivalent is Tommy Gun’s Original Barbershop. Tommy Gun’s, with locations currently only in Alberta and B.C., is a salon where men feel at home, says manager of communications Doreen Belliveau. Perks include a self check-in kiosk with cuing system to let you know when your stylist is ready, in-mirror TVs, iPads in the waiting area, arcade-style games, and a free drink and scalp massage with every service. The stylists are trained specifically in men’s cutting and hot towel shaves, which Unger says can be hard to find these days.

“Most people trained as hairstylists in the last 15 to 20 years were not taught to do any face shaving, but a lot of people want to learn it because they see potential in it,” says Unger.

“It’s becoming very popular,” adds Belliveau.

Since hairstyling school teaches both men’s and women’s services in just 1,400 hours, hairstylists may have to look elsewhere for training in barber services. Unger teaches straight-razor shaving in just one day, but because it’s such a hands-on training, he can only supervise three people at one time. It costs $500, but those learning on the same day can split the cost. Tara Domso, manager of two Tommy Gun’s locations in Red Deer, Alberta says their stylists “go through extensive amounts of hot towel shave training.”

Two to three day old stubble is the popular look right now, but with Movember growing bigger, mustaches are becoming a source of pride for many men– at least for one month a year.

“You get the ‘Movember nod’ when you’re walking down the street. You don’t even need to say anything. A smirk comes across your face because it doesn’t matter who you are, when you have a mustache, you’re a ‘Mo Bro’,” says Pete Bombaci, national director of Movember Canada.

Movember is about raising awareness for men’s health, a subject men often have trouble opening up about. Mustaches get people talking, says Bombaci. It’s a statement, and part of that statement is keeping your mustache well groomed.

“When we talk about changing the face of men’s health and we talk about the modern gentleman– the modern gentleman takes care of himself, whether it’s his health or appearance. You do it in a way that’s refined,” says Bombaci.

John’s The Hair Designers can help you feel refined using techniques they’ve developed over the years, and that Unger learned from attending courses all over the world. But Unger’s salon is for both men and women, and barbering isn’t always easy to do in a mixed environment.

“We offer private booths for male and female clients, but we don’t go so far as some of the new shops where it’s a very male-oriented atmosphere. That’s something that’s a bit of a turn off to the female component. We kind of shy away from that and we like to give privacy to both male and female clients,” says Unger.

Tommy Gun’s, however, offers a wholly male environment.

“There was a definite void in the salon and barbering industry in Canada. Tommy Gun’s fills that void by offering an exclusive barbering environment for all ages, from young boys to men. Here they feel at home, relaxed, and that they belong,” says Belliveau.

Although there aren’t any locations in Manitoba as of yet, Tommy Gun’s is hoping to open franchises in Brandon and Winnipeg in the near future.

“Tommy Gun’s is a different kind of environment. We find it’s a place where guys want to go be themselves in,” says Domso. “We get a lot of first-time customers that become loyal with the very first visit.”

What makes this product so amazing? Three rich body butters that are beloved for their skin-drenching properties are actually built right into this creamy, luscious body wash.

Dial® Triple Moisture body wash contains the following three moisturizing butters:

• Shea Butter
• Jojoba Butter
• Mango Butter

Over 50,000 consumers in the U.S. voted, and the super-moisturizing benefits and fresh scent of Dial® Triple Moisture made it come out on top of any other body wash! Your skin will radiate health in any spring style – try this award-winning product with its luxurious, moisture-rich lather today!

Available now at leading mass retailers including Shoppers Drug Mart, Wal-mart, Loblaws, and Jean Coutu. Suggested retail price of $4.99-6.99 each (473 mL).

Go to Facebook/DialCanada and “like” us for valuable coupons and product give-a-ways!

About Henkel 

Henkel operates worldwide with leading brands and technologies in three business areas: Laundry & Home Care, Beauty Care and Adhesive Technologies. Founded in 1876, Henkel holds globally leading market positions both in the consumer and industrial businesses with well-known brands such as Persil, Schwarzkopf and Loctite. Henkel employs about 47,000 people and reported sales of $21.13 billion and adjusted operating profit of $2.98 billion in fiscal 2012. Henkel’s preferred shares are listed in the German stock index DAX. 

butter LONDON Canada presents Summer Holiday, the summer 2013 lacquer collection by butter LONDON, launching online and in store April 15th!

Make your getaway with the Summer Holiday 2013 Collection by butter LONDON Canada. This season is about being inspired by raw cultural elements and gilded textures. Mix and mash prints, and revel in fabrics that are foiled, embossed, and authentic. Sultry metallics in platinum, gold, and rust evoke luxury, while crushed glitter in rich shades of copper and umber are offset by an accent of African turquoise.

Colours in the Summer Holiday 2013 Lacquer collection include:
Bit Faker- Full coverage chocolate glitter
Sun Baker- Metallic burnished orange
Champers- Sandy beige shimmer
Poole- Opaque turquoise crème
Marbs- Rich metallic gold
Bobby Dazzler- Vibrant metallic silver

“Fashionistas and designers alike are really embracing texture clashes – the Summer Holiday collection really explores texture; crushed glitter, metallics, and a crème combine for a well-rounded lacquer wardrobe for summertime,” says Katie Jane Hughes, butter LONDON Global Colour Ambassador.